Ultra Marathon
Recently Chief Secretary, chaired a meeting of Tourism Department to take review of the Jammu Half Marathon and Ultra Marathon-2025 here proposed to be held here in the month of February next year.
Besides the Commissioner Secretary, Tourism Department the meeting was attended by Deputy Commissioners of Jammu, Kathua, Samba, Udhampur; Director Tourism, Jammu; Traffic Police authorities and other concerned officers and officials of the Department
During this meeting the Chief Secretary took note of the preparations finalized by the Department till now. He impressed upon them to make the registration portal live soon for creating awareness among the fitness enthusiasts besides giving ample time to the desiring runners for their registration.
He directed for running the sustained social media campaigns by creating short videos, jingles and other creatives to popularize this event. He called for taking bytes from the popular national icons promoting this maiden marathon here in the city.
He asked for making the teaser ready by the end of this month. He also advised for creating 40-50 videos that could be run over different media platforms to create the necessary buzz about this first such event to be held here.
He suggested to rope in different sponsors from Hospitality, Travel, Tourism and Corporate sectors for making this multi disciplinary marathon a grand success here for the overall promotion of tourism in Jammu region.
